Snap and other ad-driven businesses use this tracking to cheaply target ads, and there have been concerns that users saying no to the prompt will make it harder to tailor ads to peoples’ interests. This quarter’s results also benefitted from a delayed rollout of Apple’s changes to data tracking in iOS 14, which makes third-party developers show a prompt asking permission to track users across different apps. When it comes to giving brands and advertisers new ways to tackle industry opportunities and challenges, our Perspectives leverage expertise and hot takes from marketing leaders and Twitter subject matter experts that you can’t find elsewhere. Trouvez facilement des amateurs de plans cams (Femme, Homme, Htro, Bi, Gay) Echangez votre pseudo SnapChat, Skype, Twitter facilement pour un maximum de. That means Snap has lots of work ahead to monetize its new users effectively. Most of Snap’s user growth in the second quarter came from outside its core markets of North America and Europe, where advertisers pay more to reach people. Snap CEO Evan Spiegel has said he expects the app’s user base to actually grow faster as pandemic lockdowns end, since Snapchat is designed to be used out and about with friends. They also reflect how tech companies have benefited throughout the pandemic as people increasingly spend more time online. Hi We use cookies and similar technologies (cookies), including third-party cookies, on this website to help operate and improve your experience on our site, monitor our site performance, and for advertising purposes. The new numbers solidify one of the most impressive turnaround stories in tech. (Twitter reported 206 million daily users in the second quarter, by comparison.) Snap’s revenue also soared 116 percent to $982 million, making it a faster growing business than Twitter or Facebook. That means 293 million people use Snapchat every day around the world, up from 173 million this time four years ago. On Thursday, the camera-based messaging app said it added 13 million daily users during the second quarter, a 23 percent increase from the year-ago period. Snapchat is growing faster than it has since 2017, the year it went public. Its stock price bottomed out around $5 after a disastrous redesign that slowed user growth and confused advertisers. Just a couple of years ago, there were concerns that Snap, the parent company of Snapchat, wouldn’t survive as a standalone company.